Where to use counter fraud messaging

Counter fraud messaging is used in various ways and contexts to educate, raise awareness and help prevent fraud. Your organisation could use a combination of the following channels to communicate counter fraud messages.

Organisations can maximise the impact of counter fraud messaging by sharing messages internally to employees, or through external campaigns to raise awareness and build public and stakeholder trust. Messages can be shared through various platforms, such as websites, emails, social media and campaigns.

Channels

Website and intranet

Your organisation’s website and intranet are a great place to remind people about important fraud prevention messages. This can help to inform your audiences about common methods used by fraudsters and remind them to be cautious. You could also set up a dedicated reporting page, so that people have all the information about how and where to report suspicious activity in one place.

Emails

Share counter fraud messages with employees through internal email. You can also reach external clients by including fraud awareness messaging in newsletters or email distribution lists.

Social media

Share fraud prevention tips and warnings on social media platforms, as scams are often spread through social networks. Tell your audience what they can and cannot expect when you communicate with them.

Awareness campaigns

Run educational awareness campaigns to inform people about the various types of fraud, and where and how to report any suspicious activity. Targeted campaigns that highlight what red flags people should look out for can be particularly effective.

Application forms, processes and contracts for funding

Prompts on application forms and during other processes can help people do the right thing at crucial moments, such as before signing a statutory declaration. Prompts about supplying the right information can help remind people that the information they provide might be checked for accuracy and correctness upon submission.

Increase the impact of counter fraud messaging

What counter fraud messaging you use and how you use it makes a difference. There are a range of options to maximise the impact your messaging makes.

Download the full guide

For in-depth information on how to build effective counter fraud messaging download the full PDF guide.

Guide to building effective counter fraud messaging (PDF 653 KB)